Inspectex
Strategy / Full case study
Creative strategy, audience-led messaging, concept development and copywriting for a property inspection brand.
All work
A selected body of creative strategy, content development, and copywriting. Deep case studies sit alongside smaller projects that show a different part of the creative process.
Irtkaa Academy
Strategy / Full case study
Collaborative creative direction for a premium summer camp targeting parents in Saudi Arabia and other Arab markets.
Haydi Mohamed
Personal / Self-directed work
An end-to-end personal brand project spanning research, scripting, content creation and ongoing learning.
My own voice.
Selected work / Personalالجيل الأخضر
Selected / Selected creative work
Creative ideation, scriptwriting and hands-on video editing. Project assets will be added after review.
Preview being curated.Green generation.
Selected work / SelectedAshwagandha Cream
Selected / Selected creative work
Creative ideation, scriptwriting and video editing. Project assets will be added after review.
Preview being curated.Concept to cut.
Selected work / Selectedفيض
Selected / Selected creative work
Educational content project - content ideas and copywriting. Final samples will be added after review.
Preview being curated.فيض
Selected work / Selectedتقنيات المستقبل
Selected / Selected creative work
Writing for an X-based technology platform - threads and infographic copy. Samples will be added after review.
Preview being curated.Future tech.
Selected work / Selected